WALK AMONGST GIANTS EUROLEAGE

walkAmongGigants

BRIEF

Euroleague Basketball needed to increase its sponsorship revenue by 50% by attracting the world’s top companies.

SOLUTION

Big companies’ executives are hard-to-reach profiles. So, to spark their curiosity, we created an original, relevant and ambitious format, with one promise: the possibility of impacting an entire continent. Therefore, we created a fully customized board game, with which we managed to communicate the impact and visibility of the Euroleague in a playful manner.

RESULTS

0
new sponsors
0
nuevos patrocinadores
0 M
total revenue
x 0
ROI

MORE PROJECTS

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