PRO EVOLUTION SOCCER 2021

BRIEF

Konami commissioned us to create the launching spot for PES21 in a very special year: the 25th anniversary of the franchise and the return of Leo Messi as an ambassador.

SOLUTION

From the ideas of evolution and the search for constant improvement, present both in Leo and the franchise, we created the concept “Better every year,” with which we created, in the words of Konami itself, the most successful and best-received trailer in the history of PES.

RESULTS

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performance improvement
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more hours of views
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more impressions

MORE PROJECTS

One of our clients, Ampeterby7, wanted to create a big online event related to one of the main contents of his channel at the moment, Formula 1.

Riot Games wanted to promote their new Netflix series, Arcane, and have it reach as many people as possible by means of an online activation.